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Ulysse Nardin x Burak Yeter

Freak X

A dynamic promotional video for Ulysse Nardin featuring DJ Burak Yeter.

Client
Ulysse Nardin
End Product
Promotional Video
Year
2023

Overview

A promotional video for the piece unique Freak X watch delivered to the DJ Burak Yeter 
at one of his shows in Istanbul.

The Client

Ulysse Nardin approached us with a captivating vision for their next promotional video, in which they aimed to connect precision engineering and the art of music. This is how collaboration between them and Burak Yeter was formed, and the Freak X piece unique was born.

The Location

The handover of the exquisite Freak X took our team on a journey to Istanbul, where we set out to capture the essence of the Burak Yeter’s show. The remaining watch footage was captured in our Zürich studio, resulting in a seamless and captivating promotional video.

The Timing

The concept idea for the video and the request were presented to us in early July, 2023, and we were excited to start working on the project and bringing this idea to life. The project was finalized not long after and both Ulysse Nardin’s and Burak Yeter’s followers loved it.

About the Video

Ulysse Nardin is a well-known name in the world of luxury watchmaking. Founded in Switzerland in 1846, Ulysse Nardin timepieces are known for their impeccable precision, distinctive design, and pioneering technologies, making them coveted treasures for watch enthusiasts worldwide.

Each Ulysse Nardin watch is a masterpiece that fuses traditional craftsmanship with cutting-edge innovation. What sets them apart are their bold designs and  unconventional complications. We were very excited to set on another journey with this remarkable brand, and to push boundaries of watchmaking together.

About the Brand

Ulysse Nardin is a well-known name in the world of luxury watchmaking. Founded in Switzerland in 1846, Ulysse Nardin timepieces are known for their impeccable precision, distinctive design, and pioneering technologies, making them coveted treasures for watch enthusiasts worldwide.

Each Ulysse Nardin watch is a masterpiece that fuses traditional craftsmanship with cutting-edge innovation. What sets them apart are their bold designs, unconventional complications, and a commitment to pushing the boundaries of watchmaking. From the iconic Freak collection with its carousel movement to the Marine Chronometer series rooted in maritime history, Ulysse Nardin’s timepieces stand out as both technical marvels and works of art.

Breaking the boundaries
of time and sound.

This project was a true adventure that took place in two parts. The initial phase unfolded within the creative confines of our studio in Zürich, where we captured the essence of this beautiful timepiece using our professional equipment and premises specially designed for watch  videography and photography.

The second phase of the project took us to Istanbul. There we had the privilege of covering one of Burak Yeter’s live performances, while also capturing the watch’s distinctive aesthetics. This way we fused together art, music and horology into an unforgettable promotional video that left many fans speechless and excited about the Ulysse Nardin’s and their future projects.

Thank you, Ulysse Nardin and Burak Yeter

Get in touch!

If you would like to know more about us, we kindly invite you to send us an e-mail or give us a call. We’ll make sure to schedule a meeting at your desired location, as we all know, face-to-face meetings are the most pleasant.

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