Novak M

Product video for the series of red dot award winning massage tables made by Novak M.


Client	Novak M
End Product	Product Video
Year	2020

Overview

A simple, atmospheric product video, showcasing the features and applications of Novak M’s massage table lineup.

The Client

We were contacted by our returning client, Novak M, to help them create an enticing product video for their existing line of premium massage tables.

The Location

The video was filmed in Switzerland and Slovenia. The product shots were filmed at a studio, whereas the practical applications were filmed at a swiss health resort.

The Timing

The concept phase started in the middle of July 2020 and despite the various shooting locations and logistics involved, was completed in early September 2020.

About the Brand

Novak M understands the needs of healthcare providers and patients. By using their knowledge and research, they are able to provide superior products, which are built upon a pleasant user experience first.

Their varied lineup of massage tables provides a great fit for any scenario and the users, as well as the experts, seem to agree, given their impressive number of red dot design awards. Solid foundations clearly result in solid performance.

About the Brand

Novak M understands the needs of healthcare providers and patients. By using their knowledge and research, they are able to provide superior products, which are built upon a pleasant user experience.

A business-like, informative tone is accompanied by an edit, that doesn't distract from the message.

While showing the product can sometimes be enough, we wanted to make sure that potential buyers could see the product in everyday use, highlighting the various options and adjustability in a natural, transparent way.

The target audience is specifically narrow and is aimed at healthcare professionals who have a wish or need to offer their patients superior care. As such, we wanted the voice over to include various facts, which would present the product in a holistic way. This results in a very targeted video, which we have heard has reached great results.

Thank you, Novak M

If you would like to know more about us, we kindly invite you to send us an e-mail or give us a call. We’ll make sure to schedule a meeting at your desired location, as we all know, face-to-face meetings are the most pleasant.