Skip to content

Cyrus Watches

Klepcys Retrograde GMT

A product video for a watch with a very unique and useful feature, which displays the GMT time.
Client
Cyrus Watches
End Product
Product Video
Year
2020

Overview

A product video that shows off the unique feature of this wristwatch
by supporting the narrative with fitting locations using a small trick.

The Product

The extremely innovative brand Cyrus Watches had contacted us in order to help them show off their latest innovation - the world's first skeletonised wristwatch with a centrally aligned vertical tourbillon. Needles to say, we accepted.

The Location

The shots were captured in our custom studio in Zürich, which gives us maximal control over every light source and reflection, providing a perfect environment for capturing product footage.

The Timing

Our studio set up has become further refined, allowing us to capture footage at maximal quality, within a minimum time frame. The entire project was done between May and June 2020.

About the Brand

In the watch industry, Cyrus Watch is well known for its constant drive for innovation. As a returning client, it is our pleasure to confirm, that they have created yet another unique time piece that radiates quality.

The creation of Klepcys GMT Retrograde was set in motion by Walter Ribaga, a very frequent travel and managing director of Cryus Watches. After 35 years, he wished for a timepiece, which would always display his home time, the GMT time zone. The talented watchmakers of Cryus Watches didn’t waste a second and immediately set to work on their newest innovation.

About the Brand

In the watch industry, Cyrus Watch is well known for its constant drive for innovation. As a returning client, it is our pleasure to confirm, that they have created yet another unique time piece that radiates quality.

The creation of Klepcys GMT Retrograde was set in motion by Walter Ribaga, a very frequent travel and managing director of Cryus Watches. After 35 years, he wished for a timepiece, which would always display his home time, the GMT time zone. The talented watchmakers of Cryus Watches didn’t waste a second and immediately set to work on their newest innovation.

Masterful lighting techniques support a special technique in creating a fitting podium for this very unique wristwatch.

It was clear, that this watch is meant to be the trusted companion of avid globetrotters and as such, we wanted the product video to reflect that, without hitting the budget too hard by traveling all across the world.
As technology improves, so do the tricks we can utilize in video production. The wristwatch is placed in front of a screen that plays footage of various cities in different time zones. With a meticulously controlled play of light, we make sure that the lighting merges the watch with the footage played in the background, creating a rather unique feel to the video.

Thank you, Cyrus Watches

Get in touch!

If you would like to know more about us, we kindly invite you to send us an e-mail or give us a call. We’ll make sure to schedule a meeting at your desired location, as we all know, face-to-face meetings are the most pleasant.

Or keep browsing.

There’s plenty more where this came from, if you’re looking for inspiration,
feel free to look at some of our other videos.
en_GB